Treatment

Magazine : Eargasm


Target Readership
Eargasm is made for more young adult audiences from 16- 20 year olds and is a mixed genre music magazine. Its for teenagers who don't follow a specific genre of music and usually buy the magazine from whos on the front cover and what the main article is about. The cost of the magazine is £2.50 so its not very expensive and is only published once a month. So teenagers won't be going out of there depth to pay for it. Each issue will have a different artist or band featuring on the front cover and another group of bands or artists that also feature inside. Also it every so often it have will  a specific genre special e.g Jazz special or Rock special but will also contain the regular articles and review sections. Eargasm is also there to open your eyes to current artists and bands and to find out more about them and let you have open views on other kinds of music. It will give you an opportunity to discover new and upcoming music or respect other  genre's that might not be your taste. Its for older teenagers, its for a unisex audience and its expected to not be prejudice people. Its an easy magazine to follow and is seen to be good help for audiences who like all kinds of music.


Form and Style
Eargasm is an A4 sized magazine, with red,black, white and grey colours but can be varied depending on which issue and special it is. It contains new music, current artists, band and artist interviews, reviews of music videos, dvds and albums. Quizzes, Competitions and regular 5 favourite things columns etc. The cover contains the main featured band or artist and use the complimentary colours from which the artist or band are like e.g. Luke Evans is a jazz musician so they'd use black, red and white to represent the jazz music. Cover lines will tell you who the artist is, will tell you who else is featured in the magazine and possibly what competitions are inside for you. They will be represented with eye catching colours so you don't miss it. The quality will be high-standard and the paper will also feel a good. The graphics will look excellent and photo edits also. It will overall be very eye catching. 


Themes and Typical features
There will be different themes every issue for Eargasm readers to give them the opportunity to  open-minded about different kinds of music there is out there. Every month a variety of music band and artists will be chosen to feature in the issue and sometimes there is going to be a special e.g. Metal special or Pop special. Also there could even be tribute magazines to late artists or specific people e.g. Michael Jackson or Kurt Cobain. Or possibly extremely successful artists e.g. Madonna or My Chemical Romance. Each issue will contain an exclusive interview that shows personal aspects to the featuring band or artist and some simple questions about there life and story. Eargasm offers also reviews on albums, dvd's and music videos that will be a regular article. You may also sometimes get free posters, stickers or CD's too. There will be no slang language but Eargasm will use a language that everybody can understand and will be fun to read and possibly educational, depending on the circumstance. The articles will sometimes be formal and mostly informal for the interviews.


Potential Advertisements 
Music CD's and live events will be published within the magazine as an advertisement. Eargasm will also advertise hair products e.g. Hugo Boss Hair or Herbal Essences. We'll also advertise televison products like Sky etc. Possibly holiday deals like Thompson holidays or virgin etc. But mostly advertisements will be music based for we want to keep the main theme current as possible. We'll use clothing products too like River Island or Republic too.


Editorial Team
All the editorial team will be experienced writers and will have the qualifications to do so. They're able to write in a language that most people can understand and can contribute ideas on how to make them magazine better. The team will be men and women can will age around 20- 30. They are all expected to receive as much information on Artists and bands as possible for your entertainment. Each team member will also listen to your ideas and questions to improve on quality and what you expect from us.

My photoshoot pictures :)

These pictures are for my  magazine :) Thank you Luke Evans, Jim Mann, Sam Mann and Owen Dolloway for posing for me! :)

Colour Analysis

My magazine is a mixture of genre, so there isn't a particular colour I had in mind.Then after researching "Q" magazine, I noticed they use alot of white, red, grey and black colours. So after looking at my magazine idea, considering it has alot of Jazz musicians in it I thought using black, white and red would be perfect. Red is a primary colour, so it doesn't go well with secondarys like green or blue, however it mixes well with white and black. I also think it gives the magazine a sophisticated look and would attract a more mature teenage audience who are into a variety of music instead of following one type.These colours are complimentary and go well together. If I used brighter colours like pink or yellow, the audience may think its for younger children or if I used purple and black it maybe a particular genre of music. So, overall I'll be using white and red, and mainly black text so it goes well with the white. Using the red for my masthead would make it stand out better against the black and white.

Reasearch and Readership Figures

Name of Magazine:        Published By:    (percentages represent year-on-year change)

1	Empire	Bauer Media	179,064	-7.8%	-7.7%
2	Mojo	Bauer Media	91,678	-6.9%	-6.2%
3	Q	Bauer Media	89,450	-5.7%	-10.7%
4	Total Film	Future	76,088	-6.1%	-10.5%
5	Uncut	IPC	74,067	-1.9%	-3.2%
6	Classic Rock	Future	70,323	-1.3%	0.0%
7	Metal Hammer	Future	44,034	5.4%	-4.3%
8	Kerrang!	Bauer Media	44,013	7.0%	-1.8%
9	New Musical Express	IPC	33,875	-12.0%	-17.3%

Looking at these figures Empire seems to have the most buyers and more people read it.  Empire however is a well established film magazine. There aren't any other many competitors like Music magazines, you get much more of a vairety.Mojo and Q are also very high in figures. New Musical Express seems to be the lesss successful then others. 
Magazines published by Bauer Media seem to be the most popular, except for Kerrang Magazine. This maybe because the others like "Q" and "Mojo"  are a mixed variety of music for possibly older audiences , yet Kerrang is for more teenage rock and metal music fans. 


I found this information on: http://www.mediaweek.co.uk

Origin of Eargasm.

I decided to name my magazine eargasm due to the pleasure in which people have listening to music. In these modern times the term Eargasm basically means the pleasure out of listening to music, so I thought it would be a great name to attract my target audience and also for humour purposes for it can be assosiated with other terms, which I'm not going to say!!
Overall, I thought it would be perfect for a music magazine name.

Magazine Cover :)

 This is my final front cover :D

I decided to put my masthead with red instead of black to make it stand out more, plus I thought it needed more colour then just plain old back and white. I didn't want to put much on the front cover because I wanted the reader to look more into Luke's eyes and see the intensisty, attracting people to buy the magazine. Also, I spaced out the "Plus..." and the list of other artists within the magazine so it didn't look too busy and clammed together. I also thought it made it look neat.

My Magazine Name and Font.

I am calling my magazine Eargasm.

This is the style of font I will be using for it (the top image).
I decided to use a less bolder font because I didn't want the audience thinking that was the only important thing on the front of the magazine. I liked how the R was a captial too. Overall I liked how smart it looked and neat.